rodrigotrautmann®
Independent
Brand &
Packaging
Art Director
Based in Barcelona, collaborating with agencies and brands across Europe.
I believe great brands are built with clarity, consistency and attention to detail. For me, good design isn't about adding more. It's about understanding what really matters and crafting it with purpose. For more than 20 years I've collaborated with agencies, creative studios and international brands, turning ideas into identities, packaging and visual systems. Throughout my career I've worked across FMCG, food & beverage, retail and lifestyle, partnering with brands including Danone, Lidl, Budweiser, Honda and Cirque du Soleil, alongside agencies such as VML, Battle Group and Columna Branding.
I enjoy joining creative teams, asking the right questions and helping ideas evolve from concept to final execution. My background in branding, advertising and production allows me to balance strategic thinking with visual craft, with close attention to the details that often go unnoticed. I care as much about the final detail as I do about the first idea. Curiosity has always been part of the way I work.
Today, I use AI where it genuinely improves the creative process, giving me more time to explore, refine ideas and focus on what matters most: creating thoughtful, well-crafted design. I'm always interested in collaborating with agencies, studios and brands that care about ideas, craft and meaningful design. If that sounds like your kind of project, I'd love to hear from you.
